Symbiosis
Information
Client,
Iris van Herpen
Year,
2021
Type,
Still Mixed reality
Description
We were asked by the prestigious fashion designer Iris van Herpen to collaborate with Maria Bodil to create a series of still images for her pieces that are inspired by the fungi kingdom.
Together with Maria Bodill, we explored the reevaluated belief in nature by returning to the roots of our existence; the fungal network. This higher power thrives underground, uniting all living organisms. We envisioned an ‘alternative reality’ in which nature and technology co-exist in harmony, nourishing each other in a sacred balancing act. As godly figures flourish out of the surrealistic landscape, we can question ourselves: Could technology and nature ever exist in a state of symbiosis?
We crafted with 3D modeling tools, four mixed reality still images for this series where we designed several fungi-inspired environments, assets, and textures.
The highlight of this project was that the campaign was selected in 2020 as the second-best fashion campaign globally.
Team
Creative direction
Maria Bodil, Post Neon
Art direction
Killian Vos, Post Neon
3D design & concept
Post Neon
Photograpy
Maria Bodil
Modelling
Riva Keuning (the Coven models), Latoya Halleyne (supermodelmanagement)
Casting
Michiel van Maaren
Hair
Latoya Velberg
Make-up
Marije Koelewijn
Gaffer
Rupert Tapper
Best boy
Dennis Erfmann
Electrician
Frank Sturm
Setdressing
Isabel Evangelisti
Production
Itai Verhoeckx, Sascha Bunge
Assistant
Simone Kuijer
Agency
Underpromise